Privacy Policy

Effective Date: 02/13/2025

Last Updated: 02/13/2025

LeafLife (“Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting it through this Privacy Policy. This Policy explains how we collect, use, and share your personal information when you use our website (leaflifewi.com) and visit our in-store retail location in Madison, WI.

1. Information We Collect

We collect different types of personal information from our customers, including:

• **Personal Identifiable Information (PII):** Name, email address, phone number, billing and shipping address.

• **Transaction Information:** Payment details (processed securely through Authorize.Net), order history.

• **Marketing & Communication Data:** Email subscriptions, SMS notifications, and customer preferences.

• **Technical Information:** Cookies, IP address, browsing behavior via Google Analytics and Facebook Pixel.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To process and fulfill orders (both online and in-store).

• To communicate order updates, promotions, and marketing campaigns (email/SMS).

• To enhance and personalize your experience on our website.

• To comply with legal obligations, such as age verification and regulatory compliance.

3. Payment Processing

We use **Authorize.Net** to process payments securely. We do not store or have access to your full payment details. Authorize.Net handles transactions in compliance with PCI DSS standards to ensure data security.

4. Cookies & Tracking Technologies

We use cookies and tracking technologies, including Google Analytics and Facebook Pixel, to analyze website traffic, improve user experience, and deliver targeted ads. You can control cookie settings in your browser or opt out through third-party privacy settings.

5. Data Sharing & Third Parties

We do **not** sell or rent your personal data. However, we may share it with:

• **Payment Processors:** Authorize.Net (to handle transactions securely).

• **Marketing Platforms:** Email and SMS providers for customer communications.

• **Analytics & Advertising Services:** Google Analytics, Facebook Pixel (for ad targeting and tracking).

• **Legal Compliance:** If required by law enforcement or regulatory authorities.

6. Your Rights & Choices

• **Opt-Out of Marketing:** You can unsubscribe from emails or SMS at any time.

• **Disable Cookies:** Adjust your browser settings to limit tracking.

• **Access or Delete Your Data:** Contact us to request data access or deletion.

7. Security Measures

We implement security measures to protect your data, including encryption and secure payment gateways. However, no online transaction is 100% secure, so we encourage customers to take precautions.

8. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page, and continued use of our services constitutes acceptance of the revised policy.

9. Contact Information

For questions or concerns regarding this Privacy Policy, contact us at:

📧 Email: support@leaflifewi.com

📍 Address: 2510 Pennsylvania Ave

📞 Phone: 608-556-2121